Students protest Sufis Roberto Cavalli Perfume similarity sacred symbol logo

Posted by: Newswalle

A group of students of the Sufi is forward with a demonstration against Roberto Cavalli for the use of what he says is a sacred religious symbol, outside the Victoria and Albert Museum on Thursday afternoon, despite the designer committed fashion attracts a scheduled chat is .

A spokeswoman for the company logo Just Cavalli campaign, protesting the use of perfumes Just Cavalli logo of a group is a sacred symbol Sufi replicates confirmed the demonstration would take place, what the group as described, take a peaceful protest.

The confusion surrounding the circumstances that led to the 73-year-old Italian, withdraw from the talks. A spokesman for the V & A Designer cited poor health and said the discussion was suspended in March. A tweet Wednesday in the official account of the V & A has confirmed this. But a spokesman for Cavalli, of a party on a yacht in Cannes last week, said Cavalli health is fine and the event was canceled in January due to travel conflicts.

Narges Aghabozorg, one of the main organizers of the campaign, told the Guardian that she and other students had the V & A call for the week, which said to be members of the public, and we were that the event is sold out. At no time were informed of the cancellation, she says. The V & A is opposite to this.

Georgia May Jagger at the Just Cavalli campaign.

Although the exact circumstances that led to the dismissal Cavalli remain unclear, the campaign shows little sign of slowing down. A wave of protests began weeks ago when students from Maktab Tarighat Oveyssi (MTO) Shahmaghsoudi School of Islamic Sufism, which has branches in several countries and calculates a student population of 500,000, an intensive campaign against social media Cavalli implemented. MTO in Dallas students protested against Roberto Cavalli Store planned in North Park Center City last Friday and more protests in America and other parts of Europe.

The roots of the protest began in 2013 when he saw an ad Aghabozorg Just Cavalli with Georgia May Jagger and undress a male model in states. Jagger sporting a tattoo on your wrist Just Cavalli logo, which he said in an interview behind the scenes as "[a] snake bite that binds us … It is the sign of seduction." The announcement attracted number of complaints to the Advertising Standards Authority for its sexual nature but not confirmed.

"My husband turned to me and said," I did not know that their school was over perfume "and looked at me with the logo and immediately saw the similarity with our symbol," says Aghabozorg. Students 36 years old, with the London office of MTO then went to school trustee who for launched an action for annulment Cavalli logo in European and U.S. offices brands, including the basis of the violation of the religious values ??of MTO. The medium-term objective, whose website states that the school was founded 1400 years ago, which has copyright in the symbol.

The company Cavalli is against the accusation that the Just Cavalli logo is based on the MTO. "Logos are clearly very different and can be seen as similar in any way, and this has been recognized by TheOffice for Harmonisation in the Internal Market (OHIM)," the company said in a statement to The Guardian. "When the company analyzed, designed and Logo Just Cavalli, who assumed the complete warranty for an office main brands that do not have problems with the juxtaposition of the logo, and in fact, there are no recorded."

Those who are connected with the campaign logo Take Just Cavalli disagree. "People say they are so similar that one horizontal and the other vertical, but very similar. And if you have a bottle of perfume a logo, it will turn around, right?" Ghonche said Alvi, a 21-year-olds who recently established Sufi Political Rights, a group with both MTO and CTO connected. "The legacy of the symbol is very old. Has documented for over 150 years and brand for 27 years," he added.

A picture of the two logos. Photography: Remove Only Cavalli Logo

The symbol is "deeper meaning" of the Sufis, says Aghabozorg. "Allah has two names, and represents the opening of the heart, which is a symbol of knowledge in sufisim."

This is not the first time that Cavalli designs are a religious group, the source of friction. In 2004, a series of swimwear has been with Hindu Goddess Cavalli Harrods after the Hindu human rights organization filed a complaint was withdrawn. Much of their dissatisfaction did not lead the response to the complaints of the Sufi community in a removal of infringing logo.

Cavalli spokesman said: "We take these issues very seriously and the company has to the protests of the Sufi school full attention The school wore a method in Europe given, and we won this case, we express our sincere apologies if anyone religious felt insulted because .. there was absolutely no intention in any way. "

A statement, The Guardian today announced on behalf of Roberto Cavalli, said: "May 16, 2014 decided to OHIM to shake in the first degree of rejection of the request of the school, the Just Cavalli logo of the Court, are made fast the two distinctive logos. No, no, something like that. "

James Thomson of the Intellectual Property Office said that the organization not to individual cases no standard comment review process for a CTM. "What we are looking for would OHIM is the kind of products or services. Example, there is a danger that two goods can be confused? Imperfect memory of a logo that makes you think of another? For a fashion designer a religious symbol and It is more complicated. "

A spokesman for the MTO not The Guardian respond when the question of whether this action CTM had been a success, but was happy to note that the protest was directed by Cavalli students and includes the school administration.

Asked why the protest outside the V & A is still ahead in the absence of Cavalli was Aghabozorg unrepentant. "Why should we change our plans? Still, people need to know what's going on. Mr. Cavalli did not want to deal with us. He thinks for us to know that just go away. 'Re peaceful people, but we are easy prey. The foundation of civilization is freedom of expression, have the same right as any other person or group to be heard. "

• This article was amended at 17:45 clock on 29 May 2014 to include an additional statement from the company Roberto Cavalli.